As the developer of streamlined flight paths for airplanes, GE Aviation is remapping our skies to be more efficient, safer and greener. To highlight the benefits that airlines would see if better flight paths were implemented today, GE recently conducted a study, “Highways in the Sky,” and asked Edelman and FFunction to create summary report showcasing GE’s data in a visually compelling way that made sense to the everyday traveler.  Through infographics and data visualizations highlighting the environmental and economic savings from these paths, a highly technical concept was quickly transformed it into something relatable.

... and here is the web version